|Prototype Designers - Sang Min Yu and Wong Sang Lee |
Came across this amazing toothpaste packaging prototye this morning. It not only reinvents toothpaste's hard-to-squeeze tube but eliminates it altogether. Some immediate differentiators:
+ Significant packing space & cost savings.
+ Minimized toothpaste residue.
+ Encourages Recycling.
Check this link to learn more :)
Image Courtesy - Yankodesign
What's skyrocketing this summer? Outdoor trips, shopping sprees, visits to pool or water-parks to name a few :) But if you go outdoors, take a trip to say a Sculture park, an Art gallery or a museum and you'll be pleasantly surprised at seeing how amazed you or your loved ones (do take them along :)) can be!
'Give me a museum and I'll fill it.'~Pablo Picasso
[Photo Courtesy - Target]
Ever wondered whether your artistic creation - a handicraft, an origami masterpiece or a consumer product is a cut above the rest or not? Consider yourself lucky if you manage to extract candid feedback for your creations from friends, strangers & fellow art admirers! Alternatively, you may check whether these great pointers apply to your creation :)
'Design is not just what it looks like and feels like. Design is how it works.' ~Steve Jobs
[Image Courtesy - Labnol]
While going through nice design tips during morning reading routine, I stumbled upon BUSRIDE's work for ACK (Amar Chitra Katha) Media. Here are some of the elements of their work with ACK Media that amazed me to the core:
Forward Focus: The inventive retail delivery stands seem to bring focus of the viewer on media (books, comic digests) as against the stand or space around.
Efficient Packing: Newly designed smaller shelves seem to pack comic books quite efficiently. Restocking these stands is also quite an easy task.
Visual Thinking: In addition to displaying a strong visual language (easily identifiable by young adults), the vivid colored posters and in-store advertising serve to stimulate store visitors and enhance impulse sales.
Critical Thinking: The innovative add-ons (games on website, Tinkle comic digests, Audiobooks etc.) foster critical thinking in young adults and promote enquiry, reasoning and debate.
In short, BUSRIDE's products provide a unique mechanism to display, sell and restock the book stands in ACK stores and make shopping a memorable experience both for buyer as well as seller. So when you stop by ACK store to grab your fav comic (Akbar-Birbal, Jataka Tales, Chanakya, Rana Pratap etc.), spend a few moments and record your impressions about your store visit. Do check out BUSRIDE's other awe-inspiring projects here & some invaluable design tips here.
'Everything is designed. Few things are designed well'~Brian Reed
[Image Courtesy - ACK-Media]
Read about the remarkable new ad for Hot Wheels this morning. This vertical loop placed strategically in a free way in Bogota, Colombia is certainly engaging to the eye of onlookers. Try answering questions such as
- Have you seen this before?
- Would I mention this to my friends?
- How much time was spent thinking about it? and ultimately,
- What is the key message or goal here?
To create something exceptional, your mindset must be relentlessly focused on the smallest detail.~Giorgio Armani
[Image Courtesy Ads of World]
Came across this remarkable graphic while browsing this morning.
Following are the attributes that make Visual Communication an extremely effective tool:
- Simplicity: Information is conveyed with easy-to-decipher simple images instead of pages of written or typed text.
- Relationships: Correlation & Trends are easily evident in visuals.
- New Insights: When one looks at compressed & reorganized information, new connections & insights pop-up every now & then.
- Decision Making: Spectacular images (magnified maps, engineering drawings, Venn Diagrams) helps the viewer comprehend data & make decisions real quick.
Check out this excellent interactive on printmaking (thanks Julia!) by MoMA - http://tinyurl.com/lqxaox. And if printmaking sparks your curiosity, do stop by Danforth Museum of Art this weekend - we've an ongoing (and much talked about) exhibit on Boston Printmakers :)
'Graphics is the visual means of resolving logical problems.'~Bertin
[Image Courtesy - iA Inc]